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ADIDAS WORLD CUP
USMNT
Adidas wanted to introduce three of their biggest U.S. Men’s National Team stars to the globe in advance of the World Cup. So, we made three videos and three accompanying murals that spoke to each player’s background and motivations.
The work made a major splash in advance of the Men’s World Cup, with one major soccer outlet after another hyping the content.
The VIDEOS
The Murals
The Reactions
AWARDS:
Bronze Addy — Single Execution
Bronze Addy — Campaign
Hashtag Sports Awards — Finalist
CREDITS:
Lexi Corn, Creative Director
Kendra Little, Art Director
Chris Buda, Executive Producer
Patrick McPherson, Senior Copywriter
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